Graeme Bruce Appointed as IIGL Northern Regional Development Manager

We are delighted to announce the recruitment of Graeme Bruce, previously Account Executive at Zurich Insurance, as Regional Development Manager to further develop our Northern Brokers accounts within IIGL.

As you know, we have developed a number of tools that provide you with the ability to win business which has led to increased demand for our services. One of our key offerings is market exclusivity for brokers in each region. By providing you with exclusivity, you can actively promote our products on an exclusive basis without the worry that a competitor can undermine your work and pick up your terms. Working together to target cases involves a lot of joint marketing to targeted trades, where we work together to win business and then build in processes that make sure they renew. As a result, our renewal retention has not fallen below 95% in the last two years. However, working so closely with brokers to develop  businesses means that we have to bring quality people on board so we are delighted that Graeme has agreed to join us.

With many insurers focussing their efforts on supporting the nationals and consolidators; we hope you will agree that it’s great that we can devote our time to being a champion of our brokers and Graeme’s appointment will allow more of you to flourish by helping you to win and retain business.